Sales vehicle vs. food truck: Which ARI suits your mobile business?

November 28, 2025

Sales vehicle vs. food truck: Which ARI suits your mobile business?


The ARI 458 is one of the most versatile electric commercial vehicles in the ARI Motors range. Thanks to modular systems, it can be configured both as a sales vehicle and as a food truck - each in different sizes and individually tailored to your project.


This article shows the most important differences between the two variants and presents inspiring practical examples from the ARI Motors environment.


ARI 458 sales vehicle: flexible, practical and ideal for markets & direct sales


The sales body of the ARI 458 offers generous, lockable storage space and a wide, all-round opening that can be opened in a few simple steps. Depending on the body size, a ready-to-use sales stand is created - perfect for weekly markets, farm stores, direct marketers or mobile pop-up concepts.


Strengths of the sales vehicle:


  • Available in several sizes

  • Individually customizable (drawers, shelves, Sortimo systems, additional work surfaces)

  • Optionally with solar panel to support external consumers

  • Inverter for appliances up to 1.8 kW

  • Fully lockable structure for secure storage


Whether wine, honey, baked goods or fruit and vegetables - the sales vehicle offers a flexible basis for numerous business ideas.


ARI 458 Foodtruck: the compact eye-catcher for mobile gastronomy


The food truck version of the ARI 458 features large side flaps that open like hinged doors and immediately attract attention. Depending on the version, the body offers different amounts of space for work surfaces, drawers, cupboards and accessories.


Advantages of the food truck body:


  • Various body sizes available

  • Individually configurable interior fittings

  • Storage space for consumables

  • Space for fresh and waste water solutions

  • Expandable counter areas, e.g. via the rear side

  • Inverter for coffee machines or other electrical appliances


Whether coffee, snacks, wine, cake or street food - the food truck is ideal as a mobile catering platform.


Interior & driving behavior: compact, clear and efficient


Both variants share the same interior: functional, reduced and easy to understand. The cockpit offers everything you need for everyday use, including heating, optional air conditioning, electric windows and a reversing camera.


Thanks to modern LiFePo batteries, both the sales vehicle and the food truck are surprisingly agile and achieve impressive ranges. Despite large superstructures, the vehicles remain maneuverable, economical and ideally suited for urban operations or tight event spaces.


Practical examples: ARI sales vehicles & food trucks are used in so many different ways


Numerous projects show how creatively ARI vehicles can be used. The following selection provides an overview of the possibilities:


Application examples with the ARI 458



Also exciting: The ARI 345 cargo mopeds - compact, maneuverable and drivable from the age of 15


The ARI 345 cargo mopeds are suitable for very short distances, narrow areas or small sales areas. They are significantly smaller than the ARI 458, extremely maneuverable and can be driven from the age of 15 with an AM driver's license.


Advantages of the ARI 345:


  • ideal for city centers, pedestrian zones & events

  • Very low energy consumption

  • available with sales or food truck superstructure

  • perfect solution for small services or mobile sales islands

  • available as a retro version, visually inspired by Italian classics - a real eye-catcher for marketing & branding


Practical examples with the ARI 345



Conclusion: Two vehicle concepts - countless possibilities for your mobile business


Whether as a sales vehicle or food truck - the ARI 458 can be optimally adapted to your project in various sizes and configurations.


For particularly short distances, confined spaces or younger drivers, the ARI 345 offers a charming, agile and cost-effective alternative, also available in the popular retro style on request.


Configure your dream vehicle now and get your mobile business on the road.